Cambria Christmas Market launches first Christmas in July sale

The Cambria Christmas Market is offering its first-ever Christmas in July promotion through July 31, giving shoppers 10% off hotel-and-ticket packages or $5 off adult tickets for its 2026 season. The limited-time deal comes as the 15-year-old Central Coast event prepares to return Nov. 27-Dec. 31 with lights, vendors, train rides and Santa visits.

Why it matters: - The limited-time sale gives holiday travelers an early chance to lock in lower prices for one of California’s biggest Christmas-season attractions. - The market says peak dates and weekends have sold out in past seasons, making early booking valuable for guests who want the best choice of dates and lodging. - The event also supports local nonprofits in Cambria, adding a community impact beyond tourism.

What happened: - The Cambria Christmas Market launched its first-ever Christmas in July promotion on July 9, 2026. - The offer runs through July 31. - Guests can save 10% on hotel + ticket packages with promo code MERRY. - Guests can also take $5 off Sunday-through-Friday adult tickets when purchasing online with promo code MERRY. - The 2026 market will run Nov. 27 through Dec. 31 in Cambria, California.

The details: - Hotel + ticket packages include admission for each person on the reservation, hotel accommodations and complimentary breakfast. - Cambria Pines Lodge packages place guests steps from the event and can include private-deck rooms, family suites and pet-friendly options. - Sea Otter Inn packages include a complimentary shuttle to the market, a breakfast basket delivery, oceanfront fire pits and a location along Moonstone Beach. - J. Patrick House & Inn sits across the street from the lights and is positioned as a stay option for couples or solo travelers. - Ticket prices start at $30. - Children 5 and under are free. - The market will feature more than 3 million twinkling lights, a German vendor market, festive food and drinks, live music, Santa visits and holiday train rides. - Weekends and dates closer to Christmas are expected to fill fastest, while weekdays are positioned as the less crowded option. - The market supports the Homeless Animal Rescue Team, Cambria Center for the Arts, Cambria Community Health District and Jack's Helping Hand. - The market also hosts a Special Needs Night each season for families with disabilities. - Sponsors include CoastHills Credit Union, Cuesta Springs Ice Company, State Farm Mike Smith, Wood Pellet Products and Moonstone Hotel Properties. - BarrelHouse Brewing Company is a serving partner.

Between the lines: - The Christmas in July sale is also a demand signal for the season ahead, especially as the market leans on early bookings to manage limited inventory for peak nights. - The event’s long-running German theme remains a core differentiator, tying the California attraction to authentic artisan goods and traditions. - The community-giving piece helps frame the market as both a tourism draw and a local fundraiser, not just a holiday spectacle.

What's next: - Guests can book the promotion now at CambriaChristmasMarket.com. - The market will return for select evenings from late November through Dec. 31. - Organizers say travelers who plan ahead will get the best pick of dates and hotel packages. - More updates are available on the market’s social channels, including Instagram, Facebook, YouTube and TikTok.

The bottom line: - Cambria Christmas Market is using a first-ever midsummer sale to push early bookings for a 2026 holiday season that typically sells fastest on peak dates.